The Social Observer

The Social Media Marketing Blog by SNHU Students

Personal Branding for Job Seekers using LinkedIn

Personal Branding for Job Seekers The method that business uses to find a job seeker candidate for their open positions has evolved with the use of social media.  We now use websites that help us personal brand ourselves and focuses on connecting the right individual to the right job. Looking…

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Social Marketing for Small Businesses

As a small business owner, using traditional marketing methods can be daunting.  Large corporations often have big budgets that allow them to effectively advertise and promote through traditional means. Small businesses, however, must search for more cost-effective ways to reach their target market.  In today’s digital age, this answer has…

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Life of a social media meteorologist

Social media is now part of the everyday job as a meteorologist.  Social media is a big part of the day for a meteorologist.  Most people may not realize how much work goes into becoming a meteorologist.  You have to go through the four years of schooling.  The schooling involves…

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WEBSITE: BEING CONTENT WITH YOUR CONTENT

  Website content is valuable. Great content can set your website apart from the masses. Successful websites is determined mostly by its content. All of the other components of a website such as design, visuals, and videos provide a support role to the content. Being content with the content on…

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A Day in the Life of A Racing Greyhound

Racing greyhounds in the state of Florida are raised and maintained on a strict schedule. There are currently 11 greyhound race tracks in Florida, more than the rest of the US combined. I work with a greyhound adoption group located in Cape Coral. This is about a two hour drive…

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Content That Defines You: Building a Personal Brand in a Social Media World

Content Branding Personal branding has really taken off as people have been finding new ways to better express themselves to the world, and Social media is a huge reason why. Let’s track back a moment and see if we can come up with a solid definition of personal branding:  …

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Future Technology & Privacy

Future Technology Future products, particularly analytics, are in development that will continue to change our technical landscape.  We have just scratched the surface with our imagination. Technology and social media will play a larger role in our society as well as our personal lives. These upcoming developments will particularly focus…

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