The Social Observer

The Social Media Marketing Blog by SNHU Students

3 Ways an Influencer Can Grow Your Brand

Photo:MiamiMarketingcoYes, three ways an Influencer Can Grow your Brand!!!  And yes, there are plenty more ways than three, however, I am going to share my top three! What is an Influencer? An Influencer and/or Social Media Influencer is anyone from a person, blogger or celebrity, with credibility and a niche. …

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Hiring Social Media Talent, Three Years of Experience Requires a Budget

The average base pay of a Social Media Coordinator (or social media-related position) is ranged from$39,000 ~ $58,000 with the median salary being $46,258/yr – 7% above the national average in New York City. The average cost of a start-up company/small business is roughly $30,000 already according to studies from the Ewing Marion Kauffman Foundation….

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5 Tips & Tricks for Increasing Brand Awareness for Your Small Business

Hey.  You there.  Yeah, you.  Who are you?” –Prospective Client   That’s right.  That’s the conversation consumers have in their mind when they stumble upon a new company they haven’t heard of in the past.  Everyone has the brands they love and are loyal to, which is great, but wouldn’t…

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