The Social Observer

The Social Media Marketing Blog by SNHU Students

Analytics Posts

Making Ideas a Reality for Change!

Making Ideas a Reality for Change! More often than not, people want to help with their community, a cause, organization or other ideas that could benefit a worthy situation. If any of those reasons involve a non-profit, then you most likely are trying to get other people involved with your…

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Social Media

Social Media Marketing: What Are the Future Implications?

Social Media Marketing: What Are the Future Implications? By Anthony Alarcon (@socialographers) Social media already has an impact on every business and non-profit. It transcends whether they are actively participating or not.  Even the small business the survives on walk-ins and word of mouth is impacted by Social Media, todays word…

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Should I Use a Facebook Page or Website?

By Anthony Alarcon (@socialographers) Small business owners and non-profits are told that they must have an online presence.  With a DIY budget, they search for the path of least resistance.  Most are familiar with Facebook for personal use.  If they research social media marketing Fan pages and business pages on that platform are the…

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Not Your Grandparent’s Nonprofit!

Even though your grandparents or parents for that matter might have favorite nonprofit organizations that they have donated or were involved with before the rise of social media, the social media landscape has changed. The way, in which nonprofits reach their intended audience, many options exist. Facebook, Twitter, Smartphone Apps….

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