The Social Observer

The Social Media Marketing Blog by SNHU Students

Social Media Students Posts

Steps To Successful eCommerce

The World Of eCommerce The online realm is infinite but sometimes it is a lot harder to make it as an eCommerce online retailer than you might expect. For example, when Amazon started off in 1994 they began as an online bookstore. In fact, many of my books when I was…

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Social Media Marketing Campaign

Where Do I Begin? A Six-Step Guide to Starting Your Social Media Marketing Campaign

The hardest part of a social media marketing campaign is figuring out where to begin. This blog post is intended as a guide to help you get started by getting organized, gathering your thoughts and finding relevant resources for your campaign.   Starting your Social Media Campaign in six easy steps… Step One: Decide on a target audience By electing your target…

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social media students

9 LinkedIn Tips for Social Media Students

  Not Just for Social Media Students and Recent College Graduates “If you’re not on LinkedIn, you simply don’t exist in the working world” (Omar, 2015).  A bold statement, but truthful, especially for social media students and recent college graduates. And that’s why it resonates with so many of us. With…

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