The Social Media Marketing Blog by SNHU Students
Awareness is the most popular tool for any nonprofit organization and going viral boots perception. What are the first social marketing campaigns that come to mind when you think of superb awareness efforts? The first three that come to my mind are: The ALS Ice Bucket Challenge, Movember, and Love Has No…
YOU MAY FAIL WITH NO STRATEGY Your company is going to fail without having a spectacularly spectacular social media content strategy! If you don’t re-imagine your older content, you will fail and have to move into your parent’s basement. And then when you go to your 10-year high school class…
(Here’s what not to do. No really. Don’t) So, you have all of these social media accounts for your business I hear. Therefore, you have no idea what to do with them. Well you’re in luck! I happen to have a few tricks up my sleeve that will put you…
Owning a small business can be very tough. You have to do a lot of things on your own, worry about overhead, worry about taxes, worry about labor costs…. There’s a lot to juggle. It can be even more stressful when you think about having to market that small business…
It comes as no surprise that SEO is imperative to driving success for your small business. There are plenty of marketers and agencies out there that can handle this for you, but if you are looking for a DIY approach, then you have to start with the basics. Let’s dive…
Marketing a small business may seem like a simple task, but there are some unique challenges to overcome. What works for big brands cannot always be scaled down to a small business setting. However, partnering with micro-influencers is a great strategy to implement regardless of the size of your brand…
Christmas time is quickly approaching. People everywhere are making their lists and checking them twice. Shoppers are already flooding stores. In fact, according to Deloitte, holiday sales are predicted to be even higher this year. Online sales are also expected to see increases ranging between 14 – 18% over last year….
Your small business should approach clients the way you approach people you want to date.
Why Social Media Can be Bad for your Small Business photo source Social Media? BAD for your small business? How can that be? Isn’t that the hot topic right now? Cat’s meow for business, especially small business marketing tactics? How could it possibly be bad? Think about it…things are only optimally effective…
Collaborate With and Endorse Celebrities or Local Influencers Collaborate to grow your small business on social media by endorsing a Celebrity, local Influencer, or an organization. These endorsements give the business visibility and credibility to grow a social media following. Endorsements can come in the forms of personal, or celebrity…