The Social Observer

The Social Media Marketing Blog by SNHU Students

Online Reputation Management Matters

Online Reputation Management   Why does online reputation management matter to a business? Because online reputation management affects profitability, brand image, and SEO efforts. There’s hardly a business out there that doesn’t have an occasional issue arise with a customer. Ideally, businesses can resolve issues with disgruntled customers before they…

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Social Media Marketing Supporting Small Business

Social Media Marketing Supporting Small Business

Social Media Marketing Supporting Small Business can be somewhat scary, especially if you are just not sure where to begin. However, social media marketing supporting small business is easier than you think. If you have ever wondered just how to get started and would love some guidance, you are not alone and we are here to help! Let’s get started and review a…

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Small Business Social Media Marketing

Small Businesses Save Time And Sanity With Social Media Marketing: Part I

This week’s blog session is designed to show small business owners with a small budget and staff exactly how social media marketing can save your business time, money and sanity! Did you know a large percentage of small businesses are still missing out on the advantages of social media marketing. Citibank…

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Small Biz Buy Local

Supporting Small Businesses by Buying Local

Supporting Small Businesses by Buying Local Small business relies heavily from the people in their surrounding community. By buying local “it enhances the “velocity” of money, or circulation speed, in the area. The idea is that if currency circulates more quickly, the money passes through more hands—and more people have…

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