The Social Media Marketing Blog by SNHU Students
In today’s world, being environmentally friendly is not just a trend; it’s a necessity. While larger corporations often dominate discussions on sustainability, small businesses play a crucial role in creating a greener future. As a matter of fact, in 2021 there were 32.5 million small businesses in the United States…
As a small business, one always has to wonder how to best market themselves. Compared to large corporations, small businesses do not have the ability to simply call upon their marketing team to promote a new product. Instead, small business owners, are tasked with the job of understanding their current…
By: Michaela Choate April 27th, 2023 In the year of 2023, it would be a missed opportunity to not take full advantage of social media. Social medial platforms such as Instagram and Tik Tok have changed the lives of business owners, especially when looking at small businesses. Social media can…
By Em Miville Plastic waste and its impact on the environment Every year the world produces about 400 million metric tons of plastic waste. Of those 400 million tons, about 10 million tons end up in our oceans. This plastic impacts wildlife across the globe and damages ecosystems. In 2019,…
Hello readers! Have you ever thought about whether working for a small business is beneficial versus a more significant, established company? Is it helpful to work for a small business versus a more prominent, based company? Let’s investigate these questions while looking at small businesses’ purpose in our future as…
What is a call-to-action? Sprout Social describes a call-to-action (CTA) a prompt on your website that asks users to take a specific action. Persuading the viewer take some type of action. This is a great way to generate conversions and ultimately boost sales. The Journal of Electronic Commerce Research illustrated…
To make a blog appealing to your target audience, you need to consider what they are looking for. What are their needs and interests? What will make them want to come back to your blog? Once you know these things, you can start creating content that meets their needs and interests. Be sure to update your blog regularly and interact with your readers by responding to comments.
Learn a few easy steps to grow your small business on social media.
You’ve got your idea. You know what you want to do. You have almost all of the components of your business together. So what’s next? Much like you out your best foot forward and dress to impress for a job interview, branding must be an important consideration in determining the…
Now more than ever, the business world has never been more favorable for female small business owners. Consider the fact that in 2020, women owned businesses made up 40% of all US businesses. Even though this number continues to grow, owning a small business in a post pandemic marketplace is…