The Social Media Marketing Blog by SNHU Students
By Em Miville Plastic waste and its impact on the environment Every year the world produces about 400 million metric tons of plastic waste. Of those 400 million tons, about 10 million tons end up in our oceans. This plastic impacts wildlife across the globe and damages ecosystems. In 2019,…
Hello readers! Have you ever thought about whether working for a small business is beneficial versus a more significant, established company? Is it helpful to work for a small business versus a more prominent, based company? Let’s investigate these questions while looking at small businesses’ purpose in our future as…
What is a call-to-action? Sprout Social describes a call-to-action (CTA) a prompt on your website that asks users to take a specific action. Persuading the viewer take some type of action. This is a great way to generate conversions and ultimately boost sales. The Journal of Electronic Commerce Research illustrated…
To make a blog appealing to your target audience, you need to consider what they are looking for. What are their needs and interests? What will make them want to come back to your blog? Once you know these things, you can start creating content that meets their needs and interests. Be sure to update your blog regularly and interact with your readers by responding to comments.
Learn a few easy steps to grow your small business on social media.
You’ve got your idea. You know what you want to do. You have almost all of the components of your business together. So what’s next? Much like you out your best foot forward and dress to impress for a job interview, branding must be an important consideration in determining the…
Now more than ever, the business world has never been more favorable for female small business owners. Consider the fact that in 2020, women owned businesses made up 40% of all US businesses. Even though this number continues to grow, owning a small business in a post pandemic marketplace is…
So you’re thinking about starting a small business – congratulations! Small businesses have been called “the backbone of our economy and the cornerstones of our communities”1. There are over 32 million in the United States and they have accounted for 62% of new job creation since 1995 (although in 2020,…
The pandemic came in strong and had an effect on every single person in its path. So much so that although the world is slowly opening back up, the phrase “new normal” is now common. Click here to learn more. The way that we interact with one another in a…
Have you thought about starting your own business? Do you already have your own business, but you social platforms could use a boost? Wherever you are in your business journey, applying these simple tips can help build a strong brand identity on and off-line. 1. Brand Consistency Consumers in this…