The Social Media Marketing Blog by SNHU Students
What is a call-to-action? Sprout Social describes a call-to-action (CTA) a prompt on your website that asks users to take a specific action. Persuading the viewer take some type of action. This is a great way to generate conversions and ultimately boost sales. The Journal of Electronic Commerce Research illustrated…
Are your customers not finding your website on search engines? You are not alone, many small business struggles with finding the right search engine marketing strategies to boost visibility and ranking of their websites. In the beginner’s guide to understand search engine marketing strategies for small business. We will explain…
In today’s digital world, the internet is at the heart of everything we do. Watching your favorite sports team? Stream the game online! Miss your friends back home? Jump in a chat room! Homework due? Hop online to MySnhu and get it done! Almost anything you would have to do;…
Organic traffic to your smalll business website is very important. Creating content to drive organic traffic can be done quicker and easier if proper search engine optimization (SEO) is used.
Social media is everywhere. The amount of social media users are increasing and so is the amount of time that users are spending on social media. So how does a small business stand out in a crowd? What are the tricks and tips to catch the attention of a potential…
When it comes to running a small business, it is likely your plate is full – between balancing the logistics, finances, and physical aspects of your business. You might be a bit confused, unsure, or maybe even completely out of your element, especially when it comes to marketing your small…
BY: HANNAH BROCK Want to work from home? With the recent pandemic and businesses learning that they don’t have to work from an office, this has created opportunities for anybody to start a business from home. Social media began as a simple method to keep in touch with family and…
Written By: Elizabeth Childers @catechilders Small businesses can use social media to connect directly with an audience to build brand awareness and brand loyalty. Social media is also an effective platform for lead generation. When users click on your content or ad, they are actively looking for it or opting…
If only starting a business was as easy as the creative ideas that flow through the brain. For instance, you have to nail down ideas for a logo, branding, target audiences, business cards, advertising … this can be a bit overwhelming. Sometimes the huge ideas don’t always match what we…
In this ever-changing world that we live in social media has become one of the most helpful tools marketers have available to themselves. Due to these quick changes in the way we market large and small businesses alike have had to adapt quickly. Integrating social media into their current marketing…