Starting a small business can be exciting but also very risky in any environment. According to the United States Small Business Administration Office of Advocacy, over 80 percent of small businesses survive the first year, 45 percent survive at least 5 years, and just over 30 percent of these small…
Social Media Marketing 101 Posts

Grow Your Small Business By Creating Simple, Engaging Tik Tok Videos
Social media has helped many small businesses compete in a world dominated by large corporations with loud voices. Unsurprisingly, small businesses gravitate towards popular and recognizable sites likes Facebook, Twitter, Instagram, Youtube and LinkedIn. However, when deciding what social media sites are right for your business, you might want to…

When Hospitality Goes Social: How to Build a Community on Social Media
Small businesses in the hospitality industry already have a tough lot. Learn how to transition to the digital space by building a community on social media.

Top 3 Ways to SMASH Your Social Media Goals!
As a small business owner, you may not be a classically trained marketer…But one thing you probably are is passionate and knowledgable about your products or services! Let’s Dive into what you can do as a small business owner to smash your social media goals… Step One: Plan Set goals…

Innovative Social Media Marketing Practices
Why use Social Media for business? Small businesses are in need for new and innovative Social Media Marketing practices. Listen, we are all grateful for government created programs that kept small businesses afloat during the pandemic. However, ITS OVER! As a result, it’s imperative to make up for lost time and…
Small Business Blogging For Beginners
Small business blogging for beginners. You want to learn how to blog for a small business but running a small business is hard. As a small business owner, I know the struggle of having to juggle multiple different avenues from selling in person, online sales, shipping out orders, managing a…

How To Improve Your Blog Graphics (For Non-Designers).
Let’s look at how to improve your blog graphics. We’re not all gifted with some innate artistic ability. Contrarily, some of us are masters of the spreadsheet while others are irrefutably talented writers. Our visual standards are held to such a high degree in this age of Instagram filters. we…

Personal Branding Through Blogging: Try These 10 Easy Tips
Who are YOU? What is your personal style? What makes you different from all the rest? The online landscape is filled with artist, bloggers and entrepreneurs trying to be heard above the noise. So, it is important to build your personal brand to define who you are and what you…

What about B.O.B. (Benefits of Blogging)?
What about those blogging benefits Bob? Before we dig into the benefits of blogging, let’s touch upon the “What about Bob?” reference. Some of us may remember the 1991 American comedy film that starred Bill Murray and Richard Dreyfuss, What about Bob?. The film highlighted an irritating patient, Bob, that…

Top Three Free Social Media Applications for Small Business Owners
Did you know that there are free and accessible social media marketing tools out there? Check out my top three recommended applications.