Entrepreneurship can be tough, and often we feel the weight of the world on our shoulders. If you’ve ever felt you were alone, you’re not.
Social Media Marketing 201 Posts
Learn How to Market With Me: Facebook Edition
You want to learn how to market yourself or your small business on Facebook? Optimize your Facebook posts, not just for grandma but for consumers? Come on this journey with me! I have never taken advantage of Facebook as a marketing tool, let’s learn the ins and outs of the…
Five Ways to Promote Yourself Better on Instagram
When it comes to personal branding, Instagram has become one of the top social media platforms to promote yourself on. A recent report from Morning Consult showed that 40% of millennial women preferred the network to follow influencers on compared to 26% on Facebook & just 2% on Twitter. Millennial…
Unique Marketing Blogging
Uniqueness Unique is a term thrown around a lot these days. Everything seems to be unique when looking at social media and or the internet. But out there are some things that are really unique and informational. The Social Observer is one of those sites and things that comes along…
The Impact of Social Media on Society
Social media has transformed the lives of modern society. It has become a major part of our everyday lives through countless apps and websites that allow us to connect with others from around the world.
How to improve your content: Pictures VS Videos
As a small business or general users of social media it’s easier to take pictures and post, rather than create videos. Understandable. But in recent years, TikTok, Instagram Reels and YouTube have become a commercial advertising powerhouse. And short-form videos are the most viewed. The way in which we view…
Key Branding Tips for Aspiring Bloggers.
So, you’re starting a blog to develop your personal brand but why should anyone care? I mean, who cares? What do you have to say that’s going to stick out from all the other people and bloggers on the Internet professing their knowledge? These are some of the terrifying questions…
Stories Wield Tremendous Power being Branded Content
Historically, stories were kept alive through word of mouth and began over 40,000 years ago. Storytelling attract people because we are social beings and stories are a fantastic way to relate to others. Stories trigger neurological responses in people. Notable stories invoke emotions, activating areas in the brain related to…
Mental Health: 3 Practical Tips For Entrepreneurs
Life as a small business owner can become unexpectedly isolating and overwhelming. Within a short period of time, this can be detrimental to your mental health. Deciding on the business name as well as the product, or service you want to offer is only half the battle. Unfortunately, even if…
Want your content to be more shareable? Try memes!
By Chris Renshaw Why do we want our content to be more shareable? Putting in the work and getting someone to check out your blog post is a wonderful thing. Seeing the numbers and knowing that each number is a person who has at least seen your content. Plus, you…