The Social Media Marketing Blog by SNHU Students
User-generated content (UGC) has become essential in the world of social media marketing. Anything that is created by the consumer that is specific to the brand or company is considered user-generated content. More and more, consumers want to feel included. It has become a natural instinct to ask peers for…
Using Social Media For Small Business by Samantha Angelone Small businesses with big dreams Growing a small business can be challenging, but social media stands to make it easier to connect to your targeted audience. By including social media platforms into your marketing strategy, today’s small businesses can take the…
Learn a few easy steps to grow your small business on social media.
The practice of developing and delivering practical, relevant, and consistent material to attract and maintain a clearly defined audience and generate lucrative consumer action is known as content marketing. As opposed to paid advertising, content marketing is more concerned with long-term outcomes. The first payout is often minimal, but long-term,…
You’ve got your idea. You know what you want to do. You have almost all of the components of your business together. So what’s next? Much like you out your best foot forward and dress to impress for a job interview, branding must be an important consideration in determining the…
As a small business owner, things may often be tight. You may find yourself with little to no money for a marketing budget, making promoting your business difficult.
There are inexpensive ways to market your small business that won’t require too much time or money. This article will reveal several ways to market your business for free or with very little money.
Now more than ever, the business world has never been more favorable for female small business owners. Consider the fact that in 2020, women owned businesses made up 40% of all US businesses. Even though this number continues to grow, owning a small business in a post pandemic marketplace is…
Social media is the easiest way to reach your target audience and build your brand awareness and use it to grow your small business. Do you feel like you’re always competing with the big companies to grow your brand? That there has to be some way to gain some market…
Be Ahead of The Curve, Start Making Short-form Videos of Your Podcast Short-form videos are exploding in popularity. They’re becoming a tool that’s more and more necessary for creators of all types to utilize. Podcast creators are not excluded from this phenomenon even if they have audio-only content. Before we…
By Shelton Whittaker Why should you join trending conversations? It is important for small businesses to use social media for a variety of reasons, but there are certain ways to use it correctly to stand out from competitors and other brands. One way is by simply joining conversations. There are often…