The Social Media Marketing Blog by SNHU Students
Influencer marketing is one of the most prominent and effective social media strategies that a business can currently use to address a target market, grow a brand, and meet certain goals and objectives. As time progresses, more small businesses are turning to influencer marketing to enhance their social media marketing…
What is User-Generated Content? Simply stated, User-Generated Content, or UGC, is any brand specific content created by customers. This content can be published on social media platforms, in the forms of posts or stories, podcasts, testimonials, and more. UGC can become a large benefit to those in small businesses, where…
Marketing your small business on social media needs consistency. Have you ever known someone who was a completely different person depending on who was around? Ew. That’s one good reason why you want your brand to be consistent across all forms of social media… and well, everywhere! Think of your…
Are your customers not finding your website on search engines? You are not alone, many small business struggles with finding the right search engine marketing strategies to boost visibility and ranking of their websites. In the beginner’s guide to understand search engine marketing strategies for small business. We will explain…
Showing the Big Value of Your #SmallBusiness – #SNHUSMM #marketing #storytelling
User-generated content (UGC) has become essential in the world of social media marketing. Anything that is created by the consumer that is specific to the brand or company is considered user-generated content. More and more, consumers want to feel included. It has become a natural instinct to ask peers for…
Using Social Media For Small Business by Samantha Angelone Small businesses with big dreams Growing a small business can be challenging, but social media stands to make it easier to connect to your targeted audience. By including social media platforms into your marketing strategy, today’s small businesses can take the…
Learn a few easy steps to grow your small business on social media.
The practice of developing and delivering practical, relevant, and consistent material to attract and maintain a clearly defined audience and generate lucrative consumer action is known as content marketing. As opposed to paid advertising, content marketing is more concerned with long-term outcomes. The first payout is often minimal, but long-term,…
You’ve got your idea. You know what you want to do. You have almost all of the components of your business together. So what’s next? Much like you out your best foot forward and dress to impress for a job interview, branding must be an important consideration in determining the…