Marketing has been changing drastically over the past few decades, especially with the introduction of new technologies as well as new social media platforms. Younger generations spend hours a day on their phones, tablets, laptops, and other screens. Traditional marketing methods cannot get the same attention from viewers as they…
How Small Businesses Can Benefit From Social Media Marketing
SMALL BUSINESS GUIDE TO SOCIAL MEDIA MARKETING WHAT IS SOCIAL MEDIA MARKETING? This is a form of digital marketing that leverages the power of popular social media networks to achieve marketing and branding goals. In other words, it uses social media apps as a marketing tool. There are 5 pillars…
Proven Social Media Results for Small Business Success
Written by Karina Moya It is no secret that running a small business takes a lot of time and energy. That’s why more than half of small business owners ignore social media efforts altogether. Continue reading to understand why social media is beneficial for your small business. Market Research Knowing…

3 Manufacturers Doing Social Media Right
And What Small Companies Can Learn From Them. Type in the search term “b2b social media” and you’ll get a lot of articles featuring tech companies like HubSpot and IBM. Manufacturing companies are usually pretty hard to find. And small manufacturing companies doing social media? Forget about it. But just…
What’s 9 + 10?
If you said 21, you’re probably a millennial or part of gen-z. If you said 19… well… you are correct (and probably older)! GIF by MakeAGIF.com This is just an example of how people think and live differently. This is extremely important to keep in mind when you start marketing…

How to Build Your Brand Online
FIVE STARTUP TIPS FOR SMALL BUSINESSES As internet use grows, many small businesses are curious as to how to build a brand online. The answer is social media marketing. Today, businesses that were unable to compete with corporate giants now have a fair chance, as social media marketing allows brands…
Building a Platform for Your Small Business
By: Michaela Choate April 27th, 2023 In the year of 2023, it would be a missed opportunity to not take full advantage of social media. Social medial platforms such as Instagram and Tik Tok have changed the lives of business owners, especially when looking at small businesses. Social media can…
How To Utilize Social Media Influencers For Your Small Business
#1Authenticity, #2User Generated Content, #3More Potential Customers, #4Promo Codes and E-Commerce Sales Influencers: Not Just for Big Businesses. Influencer Marketing is working with well-known social media personalities to promote your business. Once you get your small business up and running the next step is to figure out marketing tips and…
Starting a Business of your own?
Small business images – free download on Freepik. Freepik. (2018, September 3). Retrieved May 1, 2023, from https://www.freepik.com/free-photos-vectors/small-business By: Olivia Carr May 7, 2023 Becoming a business owner is no small feat but can come with some serious rewards. Let’s take a deeper look into being a successful small business…

Social Media Professionals in High Demand
Why is their role important? Social Media Marketing is a popular field of work for young professionals looking to get their career started. This post will give an overview of why Social Media Professionals are in high demand for an organization. They have a call to action to help establish…