The Social Observer

The Social Media Marketing Blog by SNHU Students

Social Media Groups: International Student Edition

Coming to the U.S. to go to college can be a culture shock and lonely. With social media,  students can create their own events or groups. They can come up with event ideas  (approved by the school) or find a local location to meet up with other students. There are several options in creating a group with social media to integrate yourself into the college lifestyle (you do not have to run these groups by the student involvement center unless you want to).



A Facebook Group is an area on Facebook that can be created by anyone who has an account. Any members of the group can contribute content to the page allowing there to be communication between everyone. They can talk about different class, professors, after school events, or events that they want to set up for just their group. The most important thing to do first is to figure out a group name and a description of a group. (click link for YouTube tutorial)



Creating a blog is a great way for people to get to know you and meet other people who have gone to your college or attending at the same time as you. As a college student money is always a big deal, which is why blogger and other blog sites like, tumblr, have sites that have free spots or they can pay for different features. (click link for YouTube tutorial)


Google +:

If you have a Google (Gmail) account you can create a Google Plus account.  Google Plus is a social networking or group for Google. You can join different groups; find different hangouts, and/ or events. Although similar to Facebook, it has a limited access to only g-mail users. (click link for YouTube tutorial)



This is a social network that can create groups for parties, special clubs, study groups and other groups that anyone can think. You can even create a blog from this site. This social network has over 2 million communities and the world’s largest Saas platforms for creating social communities.


This is another social community that helps you find communities that you can socialize with. Create your own tribe and invite other students here to get to know them better and set up meeting times.


When using meetup as your social community you can create a group and then designate a location or event to meet up with your other classmates/ peers.



There are other social sites as well that have different types of social communities and communication that are the following:

Gimme20 (healthy and active lifestyles)

Crusher (polls, videos, sharable events)

Groovr (find local events in your area, live chats, find friends)

Beliefnet (faith and spiritual)

iLike (sharing music whether it is your playlist or a concert)

Buzznet (all aspects of music)

Sportsvite (athletes and sports fans can organize games, scrimmages within their area)

Rayze (learn and attend special networking events)

Bright Light (all about variety of charity groups and volunteer projects)

Graduates ( connect 250,000 schools)

Jobfox (get introductions to employers and job leads)

Sodahead (if you have a question this social site will probably have the answer; i.e money, religion, cultures)

ThisNext (product recommendations)

Care2 (for environmental groups that connect)

Shelfari (a community sharing books, authors, reading lists)


Social media has created a group for anyone and everyone to join in. As an international student you will have the opportunity to learn the culture through these social media sites and find a place that you can feel comfortable in a new culture. Through the internet and social media networks/ or communities as they are starting to be called; students have the ability to not only be a part of a group, but create their own. They can start a group that has interest to them and could allow them to become less worried and better at engaging within their college. When students do not have a balance for social and education there are issues that arise with their education. To keep a balance for international students they should look into joining social media clubs, groups, and attend events to help them socialize in an unfamiliar culture. According to the Journal of Technology Research, social media provides an easy way to receive feedback and communicate with peers, young adults attitudes of themselves can be affected by using social media networks. Social media sites empower users to take an active role in their own socialization process and in constructing their own self-identity.


What Is Ning. (n.d.). In NingRetrieved August 2, 2013, from

50 Social Networking Sites Students Should Try Out. (n.d.). Retrieved August 2, 2013, from

Sponcil, M., & Gitimu, P. (n.d.). Use of social media by college students: Relationship to communication and self-concept. InJournal of Technology ResearchRetrieved August 2, 2013, from


Category: Social Media Marketing 101