The Social Observer

The Social Media Marketing Blog by SNHU Students

Posts Tagged best practices

Nostradamus’ marketing predictions

Nostradamus’ Small Business Marketing Predictions for 2025

French prophet Nostradamus is a historical figure known for his mysterious ability to predict worldwide phenomenon. Although he died in 1566, much of the world is convinced of his abilities to predict historical events. Although, it’s been proven that some of his more edgy predications are nothing more than a…

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Engage with your audience

Customer Engagement – 5 Blogging Tips

You’re a small business, new to blogging, and wondering, “How can I create customer engagement with my blog audience and keep them coming back for more?” One thing to remember is social media, including blogs, should be more than selling. In fact, selling is the last thing you should do with your blog….

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Social Media Channels – Choose Wisely! Part II

A Free Lunch? Management of multiple social media channels can be resource intensive. This underscores the need for deep and thoughtful consideration when choosing which channels will be used in your social media marketing campaign. Administrating an effective promotional strategy requires certain conditions. These are typically represented as expenditures and because expenses may be monetary…

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Small Business Social Media Marketing

Small Businesses Save Time And Sanity With Social Media Marketing: Part I

This week’s blog session is designed to show small business owners with a small budget and staff exactly how social media marketing can save your business time, money and sanity! Did you know a large percentage of small businesses are still missing out on the advantages of social media marketing. Citibank…

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