The Social Observer

The Social Media Marketing Blog by SNHU Students

Posts Tagged #blogging

Instagram Stories: Not Just for Selfies

Advantages of Instagram Stories for Small Business Marketing Popularity Instagram has over 250 million users on a daily basis. Released last year, the Instagram stories feature allows users to post images, boomerangs, and videos which are visible for only 24 hours. This might not seem like it would make a…

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Steps To Successful eCommerce

The World Of eCommerce The online realm is infinite but sometimes it is a lot harder to make it as an eCommerce online retailer than you might expect. For example, when Amazon started off in 1994 they began as an online bookstore. In fact, many of my books when I was…

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Engage with your audience

Customer Engagement – 5 Blogging Tips

You’re a small business, new to blogging, and wondering, “How can I create customer engagement with my blog audience and keep them coming back for more?” One thing to remember is social media, including blogs, should be more than selling. In fact, selling is the last thing you should do with your blog….

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Blogging, and Tweeting, Best Practices!

  Blogging and Tweeting are staples to having an online presence for your business. Some best practices for writing a blog and using twitter are: To engage and respond to participants decide on a tone, informal or professional don’t over-share don’t over-comment keep it short create brand awareness be transparent…

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Using Snapchat for your Business

  What exactly does SnapChat do?? Snapchat is an image or video sharing platform. Any Snapchat user can send a ‘snap’ to their friends or followers. Snaps can be viewed for up to 10 seconds, dependent on what the sender decides. When time runs out, the snap disappears. You can…

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