The Social Observer

The Social Media Marketing Blog by SNHU Students

Posts Tagged content

How To Repurpose Your Content

By: Anne H. Moorer What does content repurposing actually mean? Well, the concept is simple enough: take whatever winning content you already have on hand and adjust its look and feel so that the new format can be posted to other platforms. If you do this effectively, it could mean…

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Essential Components of Content Creation for Healthcare

┬áPart 2 of 3 As I talked about in my last post about targeting healthcare consumers in social media, while seemingly at odds with each other, healthcare and content marketing are really a good match because there are several positive opportunities that content marketing provides healthcare organizations: awareness, engagement and…

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