What draws you to social media? Is it family, friends, trend watching perhaps? Social networking sites are a great way for individuals to engage with others both locally and across the globe.

The Social Media Marketing Blog by SNHU Students
What draws you to social media? Is it family, friends, trend watching perhaps? Social networking sites are a great way for individuals to engage with others both locally and across the globe.
Small businesses often make common errors when implementing their social media strategy. There are many articles out there that explain how to properly use social media to enhance your business, but sometimes it is helpful to look at what not to do. With your customers already on social media, you…
Social media marketing, if done properly and effectively, can provide any sort of business considerable benefits, whether it’s increased brand recognition or decreased marketing costs. However, an often overlooked benefit of social media usage in the business world is the positive effect it can have on search engine optimization, or…
BUY Button: The New Call-to-Action A small business social media BUY Button can expand or introduce its brand through e-commerce on social media networks. Consumers have reached your small business through Facebook, Twitter, and Pinterest. Including the BUY button with your products or services gives the consumer to power to do just that,…
By Anthony Alarcon (@socialographers) Small business owners and non-profits are told that they must have an online presence. With a DIY budget, they search for the path of least resistance. Most are familiar with Facebook for personal use. If they research social media marketing Fan pages and business pages on that platform are the…
As a nonprofit organization, you know that fundraising events are a great way to increase support and attract new donors. You also know that events can be expensive, time consuming, and quite honestly…a wasted effort if they fail to attract a good crowd. According to the National Center for Charitable…
Social media is an attractive marketing channel for a lot of small businesses due to its relatively low cost. It’s free to start a Facebook, Twitter, or Pinterest account. And you can even start to gain followers without spending a dime. Although these social networks are free to join, they…
Facebook, to some, changes like the season. Much like the post, what is hot today, may be blown away with the wind tomorrow. It’s important that your Facebook page is maintained, and I am speaking more than just your post. I’m speaking about your profile picture. Your profile picture should…
Small Businesses can benefit from engaging on Social Network sites. Engagement will equal stronger audience for a small business. By creating a webpage and blog, small businesses can send out messages to those customers, who have purchased merchandise in the past. Ask customers to join their Facebook and Twitter…
Being a small business owner is a very rewarding yet daunting tasks and adding social media marketing to the equation can be stressful. The smaller the business the more hats employees must wear to keep the business running. Because of this, many small businesses are lean from a labor perspective,…