The Social Observer

The Social Media Marketing Blog by SNHU Students

Posts Tagged social media marketing

Bakers! Here’s how TikTok can make you some dough

Image provided by The Social Observer media library POV: You use TikTok to boost your small business Dancing. Challenges. Skits. TikTok is the Jack of all trades of apps. Formerly musical.ly, TikTok has transitioned from a fun app to lip-sync to music, to a launching pad for small businesses. Recently,…

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What’s 9 + 10?

If you said 21, you’re probably a millennial or part of gen-z. If you said 19… well… you are correct (and probably older)! GIF by MakeAGIF.com This is just an example of how people think and live differently. This is extremely important to keep in mind when you start marketing…

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How to Build Your Brand Online

FIVE STARTUP TIPS FOR SMALL BUSINESSES As internet use grows, many small businesses are curious as to how to build a brand online. The answer is social media marketing. Today, businesses that were unable to compete with corporate giants now have a fair chance, as social media marketing allows brands…

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Building a Platform for Your Small Business

By: Michaela Choate April 27th, 2023 In the year of 2023, it would be a missed opportunity to not take full advantage of social media. Social medial platforms such as Instagram and Tik Tok have changed the lives of business owners, especially when looking at small businesses. Social media can…

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Easy Steps to Jumpstart Your Social Media Marketing Career.

In todays society, we can agree that the digital media presence for companies are in high demand and the demand for social media marketers are even higher. Sometimes a little motivation and direction is all we need to get started on our social media marketing journey. College of communications suggest…

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How-to Build a Successful Marketing Campaign to Millennials that Resonates

Effective ways to engage millennial target audiences to your brand Millennials: one of the most challenging target audiences for marketers because of their ever-changing mindsets and indecisiveness. By 2025, millennials will make up 75% of the global workforce. (Owens Pile, 2022.) Crazy, right? The millennial demographic pays attention to content…

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3 Podcasts to Learn SMM On The Go!

BY: KATHERINE HOOVER Feeling burnt out and like you can’t catch up? Trying to make a breakthrough in your social media career while educating yourself on the latest trends and algorithms? Look no further! In this article, we will deep dive into the world of social media marketing in a…

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Discover 5 Proven Skills For Social Media Professionals

Social media skills that every marketing professional should obtain from entry-level to management positions. Social media is continuing to grow each and every day. With that growth comes essential skills and expectations for social media professionals. It may become hard to dictate what skills are the most important or what…

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