The Social Observer

The Social Media Marketing Blog by SNHU Students

Posts Tagged social media tips

3 Tips for how Small Business Owners Can Use Social Media to Survive the Pandemic

The COVID pandemic has been tough for small business owners. This is especially true for those that solely rely on face-to-face services due to quarantines, lockdowns, and social distancing. During the first few months of the pandemic, I watched my neighbor, Angelique struggle with keeping her business afloat due to…

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Pivoting during Covid-19 with social media and digital marketing

Pivoting During COVID-19 Series 1

COVID-19 has forced many companies to pivot their business module to remain afloat, so can I dare to ask the question “have you adapted to the changes?” Slowly we are seeing that those pivoting tactics due to COVID-19 are having a positive impact on the new business module. I agree…

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Social Media Strategic Guide for Non-Profits

Social media is an opportunity for Non-Profits to tell their story, engage with supporters and get results, which means that there’s no time like the present to create or refresh their social media strategy. And nonprofits are really starting to understand how social media can support their strategies. For non-profit organizations,…

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social media for non-profits

How Non-Profits Can Use Social Media to Communicate Correctly and Connect with Donors

Communication in everyday business and life can make or break a relationship. This seems an easy enough skill to master but universally most people struggle to communicate clearly. This is even more apparent when using social media when trying to build an audience.  Social Media is the best and most…

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