The Social Observer

The Social Media Marketing Blog by SNHU Students

Posts Tagged socialmedia

social media for non-profits

How Non-Profits Can Use Social Media to Communicate Correctly and Connect with Donors

Communication in everyday business and life can make or break a relationship. This seems an easy enough skill to master but universally most people struggle to communicate clearly. This is even more apparent when using social media when trying to build an audience.  Social Media is the best and most…

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Hiring Social Media Talent, Three Years of Experience Requires a Budget

The average base pay of a Social Media Coordinator (or social media-related position) is ranged from$39,000 ~ $58,000 with the median salary being $46,258/yr – 7% above the national average in New York City. The average cost of a start-up company/small business is roughly $30,000 already according to studies from the Ewing Marion Kauffman Foundation….

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social media advertising

The Practical Guide to Using Social Media Advertising Without Breaking the Bank

Social media is ever evolving. To stay relevant and complete, small business owners must make sure that they stay up to date with the latest trends on social media. Currently, the trend is ‘pay to play’, utilizing social media advertising. In order for social networks to deliver a better experience…

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Three Easy Steps For Small Business Social Media Success | How and why small businesses can implement their own social media strategy

Today, almost everyone has some kind of social media account — including businesses. To ignore social media’s impact on everyday life as a business would be a huge mistake. As a small business, engaging customers and potential customers is imperative to building business. Social media is the way to engage…

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Small Business, Large Reputation

The primary goal of social media management is to successfully reach a specific target audience and retain them through content, messages and advertising.  The more narrowly defined the target audience is the more easily it will be to manage exact content, satisfy user’s needs and overall be successful. There should…

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uploaded by Talmc

Making Dollars Make Sense

Balancing efficiency with staying creative can be quite the juggle. You ever have a day where your brain is just in several different places at one time? It’s extremely hard to focus and you find yourself being pulled in many directions. That feeling is similar to what a nonprofit organization…

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Millennials, Social Media and Fashion

“Millennial defines as a person reaching young adulthood around the year 2000.” According to NetBase, social media has an influence most on the millennials. They are the generation that makes up the largest segment and the most future purchasing power in fashion industry. Because they were born in the digital age,…

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