Personal Branding for Digital Marketing “The truth is personal branding is a powerful tool for raising not just your own fortunes, but the fortunes of your business. That goes for any major pivots or changes your business makes, or if you decide to open a different venture at some point…
Posts Tagged twitter

Grow Your Social Media In THREE EASY STEPS
Being a small business can be tough. Growing locally is the easy part, but all businesses eventually have to get on social media to grow. As a small business there are a variety of potential problems that could arise. Whether it is insufficient staffing, poor social media experiences, a small…

How To: Brand Awareness For Your Small Business
Written By: Elizabeth Childers @catechilders Small businesses can use social media to connect directly with an audience to build brand awareness and brand loyalty. Social media is also an effective platform for lead generation. When users click on your content or ad, they are actively looking for it or opting…

It’s More Than a Post: Content Marketing the Right Way
Today, many consumers discover small business brands through social media. The type of content you create for your networks must entice your audience. Anyone can send a tweet or post on social media but not many can drive users to like, repost, share, or click a link. Before the creation…

Hiring Social Media Talent, Three Years of Experience Requires a Budget
The average base pay of a Social Media Coordinator (or social media-related position) is ranged from$39,000 ~ $58,000 with the median salary being $46,258/yr – 7% above the national average in New York City. The average cost of a start-up company/small business is roughly $30,000 already according to studies from the Ewing Marion Kauffman Foundation….

Social Media Marketing Tips for Small Businesses: 7 Tips to Grow Your Business
Small businesses – you are in luck! This blog will offer you some tips that you can implement into your marketing strategy. As a small business, you need marketing efforts that will go a long way. Social media provides a powerful tool for outreach that can help get the word…

Twitter Chats: Expand your knowledge and build your brand.
Have you heard the word of the bird? Considering there are about 328 million monthly active users on twitter and around 500 million tweets every day. I think the word of the bird is out. How does one build their brand on twitter? Looking for a way to engage with…

Picture This: Choosing Between Snapchat and Instagram
Snapchat and Instagram: Should We, Can We, and Why Would We? A Case for Bloggers and Influencers. Take a look at any millennial’s phone and you are sure to find Snapchat or Instagram. Actually, you are more likely to find both these apps. One can rarely walk down the street without…

Using Twitter for Small Business: Making the Most of Your Presence
A common struggle for small businesses is trying to get noticed in the vast social media community; using Twitter for small business is important as a communication tool with current customers and followers. As a small business marketing manager, you have probably asked yourself, “So what can I do to…

Blogging, and Tweeting, Best Practices!
Blogging and Tweeting are staples to having an online presence for your business. Some best practices for writing a blog and using twitter are: To engage and respond to participants decide on a tone, informal or professional don’t over-share don’t over-comment keep it short create brand awareness be transparent…