What draws you to social media? Is it family, friends, trend watching perhaps? Social networking sites are a great way for individuals to engage with others both locally and across the globe.
Posts Tagged twitter
Common Errors on Social Media by Small Business
Small businesses often make common errors when implementing their social media strategy. There are many articles out there that explain how to properly use social media to enhance your business, but sometimes it is helpful to look at what not to do. With your customers already on social media, you…
How Social Media Can Help To Improve Your SEO
Social media marketing, if done properly and effectively, can provide any sort of business considerable benefits, whether it’s increased brand recognition or decreased marketing costs. However, an often overlooked benefit of social media usage in the business world is the positive effect it can have on search engine optimization, or…
Let Late-Night Infomercial Effect Your ReTweet
A Washington DC firm by the name TrackMaven analyzed over 1.7 million tweets to come up with data behind the best practices for earning a retweet. The study found the practice of tweeting late at night when those after hours infomercials air can earn you the best chance to get a retweet….
Buy Button = Social Media + Small Businesses
BUY Button: The New Call-to-Action A small business social media BUY Button can expand or introduce its brand through e-commerce on social media networks. Consumers have reached your small business through Facebook, Twitter, and Pinterest. Including the BUY button with your products or services gives the consumer to power to do just that,…
Engagement Equals Audience for Small Business
Small Businesses can benefit from engaging on Social Network sites. Engagement will equal stronger audience for a small business. By creating a webpage and blog, small businesses can send out messages to those customers, who have purchased merchandise in the past. Ask customers to join their Facebook and Twitter…
How To Repurpose Your Content
By: Anne H. Moorer What does content repurposing actually mean? Well, the concept is simple enough: take whatever winning content you already have on hand and adjust its look and feel so that the new format can be posted to other platforms. If you do this effectively, it could mean…
Calendars Help Launch Successful Social Media Campaign
Creating a calendar to use for social media marketing can be crucial to the success of a campaign. Having a place to track ideas, manage the content writers, keep track of dates, and keep track of where all of the content has been posted across all the networks will help…
Hashtag Your Small Business to the Next Level
Want to know how to “hashtag your small business to the next level”? Start by learning a little about the hashtag! You may have noticed when flipping through a magazine, scrolling through your Instagram feed, watching television, or when reading your friends’ posts to Twitter and Facebook that the once…
Nike and Dell Social Media: Good Examples For Small Business Marketing
What can Nike and Dell Social Media teach small businesses about Twitter? Imagine you are on the marketing staff of a small business, and you’re sitting there staring at the single profile your company runs and wondering how you can make more of an impact within the industry? This impact…